Find dangerous content online before it spreads, and before it reaches your brand or your community.
GIPEC AI² pairs artificial intelligence with experienced human analysts to hunt down extremist, hateful and dangerous content, explain why it slipped past automated moderation, and turn every finding into evidence people can act on.
Harmful content hides in plain sight
Bad actors know how automated moderation works, and they design around it. Meanwhile, advertising systems place brands wherever audiences are, without knowing what sits next to them.
Coded to slip through
Hate and extremist content uses coded words, numbers, emoji, memes, split video frames and hidden watermarks that keyword filters and image matching often miss.
Brands pulled in
Ads can run beside extremist videos, or a brand's own name and packaging can be co-opted by people selling counterfeit or dangerous products.
Real-world harm
Recruitment, intimidation and fake pills sold to teenagers move fast. Parents, schools and community groups are often the last to know.
Hunt. Capture. Flag. Report. Teach.
SPEAR is GIPEC's patent-pending system. It works the way an experienced analyst thinks, at the speed of software, and it gets sharper with every case a human confirms.
Find it
Continuous sweeps of public platforms for the hashtags, phrases, accounts and images tied to known networks, including the new terms that appear around them.
Preserve it
Every item is saved with a digital fingerprint, so the evidence holds up even after a post is taken down.
See the evasion
SPEAR explains how the content was built to avoid detection, and why automated moderation likely missed it.
Name it correctly
Content is mapped to the platform rules and policies it breaks, and to the actual movement behind it. Not everything is the same threat, and SPEAR says exactly what it is.
Make it usable
Clear, analyst-grade reports written for platforms, brands, community leaders and, when appropriate, law enforcement.
Get sharper
Analysts confirm or correct every finding in plain language. Those decisions feed back into the system, so it learns the nuances that machines miss.
What we deliver
Licensed access to SPEAR, analyst-written intelligence, or both, scoped to what you need to protect.
Brand Safety Monitor
Ongoing monitoring of where your brand appears beside, or is co-opted by, extremist, hateful or illegal content, with an exclusion list your media team can apply.
Threat Intelligence Reports
In-depth reports on specific posts, accounts or networks: what it is, why it is dangerous, how it evades detection, and what to do next.
Moderation Audits
Independent review of what automated systems are missing, with the evidence and the reasoning platforms need to close the gaps.
SPEAR Platform Licenses
Secure, licensed access for your own analysts, with your work kept in your organization's own space.
Trends Watch
A plain-language library of dangerous online trends, reviewed by a GIPEC analyst before anything is published, for families and community groups.
Nonprofit Partnerships
Accessible plans for community, faith and parent organizations working to protect the people they serve.
Built for the people who have to act
Brands and advertisers
Know where your ad dollars and your name end up, and get the evidence to fix it.
Platforms and trust-and-safety teams
Find the content your systems are missing, and understand why.
Community and faith organizations
Track antisemitic and hateful campaigns that target your community, and the coded language behind them.
Parents and family safety groups
Recognize threats, recruitment and counterfeit drug sales aimed at young people, early.
Responsible by design
Public sources only
SPEAR works from publicly available content. No hacking, no fake accounts, no private messages.
Human in the loop
AI does the heavy lifting; an experienced analyst confirms every finding before it is reported.
Accurate, not alarmist
We separate the threat from the people calling it out, and we name the movement precisely.
Evidence that holds
Captured items are preserved with fingerprints and a clear record of who reviewed them and when.
Child safety first
Child sexual abuse material is never stored or shared. It is routed to the appropriate authorities.
Your data stays yours
Client work is kept separate and confidential, and is never sold.
Trends Watch
Free for adults 18 and older: plain-language alerts on dangerous online trends, including coded hate symbols, extremist recruitment, fake pills sold to teens, and threats aimed at children and communities. Every entry is reviewed by a GIPEC analyst before it is published.
Join Trends Watch- Search by word, emoji, symbol or app
- Warning signs and what to do
- Follow the topics that matter to you
- No pictures, links or personal details, ever
Eric Feinberg · Founder and Chief Executive Officer
Eric has spent nearly two decades tracking extremist and hateful content online, and the networks that spread it. Project SPEAR puts his methods into a system that hunts, explains and reports at scale, with a human analyst always in the loop.
Let's talk about what you need to protect
Brands, platforms, nonprofits and community groups: tell us what you are seeing, and we will show you what SPEAR finds.
admin@gipecai.comIf someone is in immediate danger, call 911. To report the sexual exploitation of a child, use the NCMEC CyberTipline (report.cybertip.org).